Mediacentral cloud services pro#
The Asset Management module includes asset-management and content-analysis that creates an index of metadata that can be searched from the MediaCentral Cloud UX or from integrated MediaCentral panels within Avid Media Composer and Adobe Premiere Pro CC.
Remote Media Composer editing is enabled via a feature called Cloud Remote, and the module works with Avid’s Publish app and Distribute distribution service to publish content across platforms and devices. The Production Management module targets large-scale broadcast and media production with an eye on simplifying production management and workflow automation. Avid said assistants or producers can use the Cloud UX interface to perform asset management tasks - adding metadata, creating subclips - and relieve some of the burden on the editor toiling on the timeline by making media more easily accessible. The Editorial Management module allows smaller teams in post and broadcast access media via Avid Nexis storage and to share folders, projects, bins, media and metadata using any web browser via Avid’s new HyperBin architecture. The MediaCentral platform includes separate modules for different types of collaborative workflow.
Mediacentral cloud services android#
Key to the offering is MediaCentral Cloud UX (above), a unified user interface that will allow searching, editing, collaborating on and publishing media from Windows and OS X computers running Chrome and Safari browsers, or from iOS and Android devices running Avid’s Cloud UX apps. It’s also a critical opportunity for Avid to develop its software-as-a-service business through cloud and AI technology. Implemented on Microsoft’s Azure cloud service, the new MediaCentral platform opens up the options for broadcast and post-production facilities looking to modernize through cloud-based or virtualized deployments. Avid’s long-planned shift in product strategy reached a major milestone this week with the release of a new, streamlined and fully web-accessible version of the company’s MediaCentral enterprise software suite for media production and management.
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